Uticaj interneta na promene u njuz magazinima u Srbiji
The influence of Internet on changes in the news magazines in Serbia
Metapodaci
Prikaz svih podataka o disertacijiSažetak
Rad se bavi uticajem koji internet i on-lajn okruženje imaju na jedan od klasičnih
predstavnika istraživačkog novinarstva u štampi – njuz magazine. Pored izmenjene uloge
novinara i gate keeper-a, ali i čitaoca – konzumenta, rad se bavi i procesom promene informacije
iz robe u uslugu i načinom naplate troškova njene proizvodnje. Otkrivajući razlike između
štampanih i on-lajn izdanja njuz magazina u svetu i analizirajući promene koje su se u srpskim
njuz magazinima dogodile poslednjih decenija u pogledu interpretacije, stila pisanja, grafičke
koncepcije i načina oglašavanja i pretplate, rad nudi i moguće modele koje njuz magazini mogu
da primene kako bi postali ekonomski isplativiji i prodorniji na tržištu.
This paper deals with the role of the Internet and on-line environment on one of the
coomon representatives of an investigative journalism in print-news magazines. In addition to
the changing roles of journalists and gate keepers as well as readers - consumers, the paper deals
with the change of information from goods to the service and problems of billing costs of its
production. Discovering the differences between print and online editions of news magazines
world wide and analyzing the changes that Serbian news magazines are facing in the recent
decades in terms of the interpretation, writing style, graphic concepts, ways of advertising and
subscriptions, the thesis offers a possible models which news magazines can apply to become
more cost-effective and market penetrating.